What is Winston-Salem Senior Advisor, and who is behind it?
It is an independent, privately run senior care referral service for Winston-Salem and Forsyth, Davidson, Davie, Stokes and Yadkin counties; no government office, aging agency, hospital or care company owns it, and it runs no facilities of its own.
The site exists because the facts families need are scattered: rules in the administrative code, prices in a national survey, ratings in a state database, Medicare figures in another. We pulled them together for this one market, with the source named each time. When you call or fill in the form, Shelly or a colleague listens to how your parent's days actually go and suggests a short list of licensed homes or agencies worth a look.
Who pays for the service?
Senior living communities do, through a referral fee that is due only after a family we introduced has moved in; no family is ever charged, before or after.
We are open about this because it matters. A business paid by facilities could be tempted to steer families toward the ones that pay. The protection we offer is the complete public roster: homes that have never paid us appear with exactly the same information as homes that have. If an advisor recommends a place, you are entitled to ask why and to check the answer against the state survey and the Medicare numbers yourself.
Which facts appear on the site, and which are left off?
Facts that trace to a public record appear: license numbers, capacity, dementia unit beds, state stars, survey documents, fines, Medicare ratings, statewide price medians and program rules. Reviews, testimonials, advertising claims and any score of our own are left off.
Some figures families ask for do not exist. Nobody publishes a price median for Winston-Salem alone or for memory care anywhere in North Carolina, so the site says that plainly and suggests how to get a written quote instead.
How can families or operators get in touch?
Write to advisors@winstonsalemsenioradvisor.com or phone (336) 439-8142; the five-question care form on any page also reaches an advisor. Operators who see a mistake in how their license data is shown should use the same email address.
If someone is in danger, call 911. Suspected abuse, neglect or exploitation of an older or disabled adult should be reported to the county social services department where the person lives: Forsyth 336-703-3503, Davidson 336-242-2500, Davie 336-753-6250, Stokes 336-593-2861, Yadkin 336-849-7910.
What area does the site serve?
Forsyth County (Winston-Salem, Kernersville, Clemmons, Lewisville and the northern towns), Davidson County (Lexington, Thomasville and Denton), Davie County (Mocksville, Bermuda Run and Advance), Stokes County (King, Walnut Cove and Danbury) and Yadkin County (Yadkinville and Jonesville).
Homes in Guilford, Randolph and Rockingham counties are part of the Greensboro-High Point market and are covered by a separate site.
What it is, and what it is not
| The service is | The service is not | |
|---|---|---|
| Role | A guide to local options and an introduction to licensed providers | A licensing agency or a provider of care |
| Evidence | State files, NCDHHS documents and Medicare data | Star reviews or paid placement |
| Cost | Funded by communities after a move-in | Billed to families |